Taking a pause after the three Bootcamp for Account Planners posts, I’d like to share this quote via Logic + Emotion:
“Design is also traditionally about collaboration and integration. Working with other people across what we call silos these days and integrating information to solve problems has always been a strong suit of design. Now, with the growth of social networks and collaborative innovation, design is ever more powerful. I would argue that the rise of social networks, which combine both user-generated content and user-focussed organization, is a major force today for the new centrality of design in business culture.” – Bruce Nussbaum (assisting managing editor of BusinessWeek’s innovation and design coverage)
In reference to the three previous posts, collaboration and integration are two reasons for why I’ve shared everything. It was, and is, my hope, that this helps spur action within Miami Ad School regarding the Minneapolis Bootcamp. I’m also curious to see what kinds of program suggestions pop up as a result of my questions on Plannersphere (on Ning) and here. In a bit I will gather these ideas and comments and post in one summary.
Change never happens over night, but at least the journey towards change is always enlightening…